{"id":1007,"date":"2026-06-04T17:38:52","date_gmt":"2026-06-04T17:38:52","guid":{"rendered":"https:\/\/americanhomejournals.com\/?p=1007"},"modified":"2026-06-04T17:38:52","modified_gmt":"2026-06-04T17:38:52","slug":"openai-ran-an-ad-during-the-knicks-vs-spurs-game-it-was-hiding-a-minigame-to-win-free-ai-tokens","status":"publish","type":"post","link":"https:\/\/americanhomejournals.com\/?p=1007","title":{"rendered":"OpenAI ran an ad during the Knicks vs Spurs game. It was hiding a minigame to win free AI tokens."},"content":{"rendered":"<section>\n<p>OpenAI&#8217;s new ad that ran during Game 1 of the Knicks vs Spurs NBA Finals included a hidden game of its own.<\/p>\n<p>Read more <a href=\"https:\/\/americanhomejournals.com\/?p=1005\">The AI boom is running into a copper problem<\/a><\/p>\n<p>The company debuted an advertisement for Codex, its AI coding tool, titled &#8220;Time to Fly.&#8221; The ad shows a variety of users vibe coding a product idea. One asks for a companion app; another puts their request on &#8220;Extra High&#8221; mode. A third seems to be developing a video game.<\/p>\n<div>\n<div><iframe allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\" data-root-margin=\"100% 0px\" data-src=\"https:\/\/www.youtube.com\/embed\/bJcA23ckzcY?si=UEOKbB9moOsqRRMz\" frameborder=\"0\" height=\"315\" referrerpolicy=\"strict-origin-when-cross-origin\" title=\"YouTube video player\" width=\"560\"><\/iframe><\/div>\n<\/div>\n<p>The name of that game echoes the title of the ad: &#8220;Time to Fly.&#8221; Eagle-eyed viewers found and played the game online \u2014 and won some free AI tokens.<\/p>\n<p>The &#8220;Time to Fly&#8221; game is a &#8220;cosmic logic puzzle game about orbital rotation,&#8221; per OpenAI&#8217;s website. One employee wrote on X that the team built a &#8220;mini game that&#8217;s waiting for anyone curious enough to follow the clues.&#8221;<\/p>\n<p>One user posted their &#8220;MISSION ACCOMPLISHED&#8221; screen on X. The screenshot showed that they won $1,000 in tokens. &#8220;Thank you for the credits!&#8221; another user wrote.<\/p>\n<p>Read more <a href=\"https:\/\/americanhomejournals.com\/?p=1003\">The self-tracking trap<\/a><\/p>\n<div>\n<blockquote>\n<p>so busy in game development<br \/>I forgot how to game play pic.twitter.com\/0zzxTB5wwy<\/p>\n<p>\u2014 andy (@andrew_dizenzo) June 4, 2026<\/p><\/blockquote><\/div>\n<p>For those mining for some free AI money: apologies, it seems like you missed your shot.<\/p>\n<p>One user posted that they were proud to have placed third, even though OpenAI had run out of tokens. Another posted a screenshot showing the game screen saying, &#8220;We&#8217;re all out of promo codes, but you can still compete on the leaderboard!&#8221;<\/p>\n<p>AI tokens, often referred to as credits, are a unit of measurement used to help determine the computing costs associated with using AI products. The rise in popularity of Anthropic&#8217;s Claude Code and OpenAI&#8217;s Codex in the last year have given rise to trends like tokenmaxxing \u2014 as well as concerns over AI costs and budgeting.<\/p>\n<p>Read more <a href=\"https:\/\/americanhomejournals.com\/?p=1001\">CEO to staff: You\u2019re not getting a raise. We\u2019re spending on AI instead.<\/a><\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>OpenAI&#8217;s &#8220;Time to Fly&#8221; advertisement hinted at an online minigame. Some players posted free token winnings on X.<\/p>\n","protected":false},"author":1,"featured_media":1006,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OpenAI ran an ad during the Knicks vs Spurs game. 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